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AI companies are creating “generative ghosts” of deceased loved ones

Published July 14, 2026 · Updated July 14, 2026 · By Linda Miller

AI companies are creating generative ghosts - Thinking Process: 1. **Analyze the Request:** * **Role:** Professional editor rewriting articles. * **Task:** Rewrite the provided article into a new, unique version with proper HTML formatting. * **Source:** CBS News article about AI "generative ghosts". * **Language:** English (preserve source language). * **Constraints:** * Preserve facts (names, dates, numbers, quotes). * Do NOT copy sentences verbatim; avoid long phrases (no 8+ consecutive words). * Change structure: reorder paragraphs and vary wording. * Preserve direct quotes using `

`. * Use clean structure with `

`, `

`, and `

`. * Produce ONLY the rewritten HTML (no markdown, no commentary). * Minimum length: 600 words (mandatory). If source is under 600, expand naturally without false info. * Output format: Clean HTML. 2. **Analyze the Source Text:** * *Topic:* AI creating digital simulations of deceased loved ones ("generative ghosts"). * *Key Person:* Jack Manning (doctoral candidate, CU Boulder). * *Context:* Manning lost his sister 10+ years ago; family raised funds via bake sales/5Ks. * *Definition:* LLMs trained on social media, emails, audio/video to create interactive avatars. * *Quotes:* Manning ("growing sector", "fascinated"), Brubaker ("thin representation", "intent to deceive"), Re;memory website text. * *Companies:* Séance AI, You, Only Virtual, re;memory. * *Pricing:* Re;memory ($24/mo, 3 avatars), Séance AI ($19.99/mo, animated images). * *Research:* June paper in ACM by Jed Brubaker and Manning. Participants filled surveys, liked first-person interaction, disliked incorrect terms of endearment. * *Types:* "Death bot" (verbatim playback) vs. Generative ghost (voice/manner recreation, conversation). * *Comparison:* Deepfakes (intent to deceive) vs. Ghosts (intent not to deceive). 3. **Check Word Count:** * The source text looks to be around 450-500 words. I need to ensure the rewrite is at least 600 words. I will need to expand on the implications, descriptions, and context naturally without inventing facts. 4. **Drafting Strategy:** * *Structure:* * Introduction: Manning's personal story and the concept of generative ghosts. * The Technology: How it works (LLMs, data sources). * Research Findings: The ACM paper, participant reactions. * Types of Ghosts: Death bots vs. full generative ghosts. * Market Players & Costs: Specific companies and pricing. * User Experience: First-person vs. third-person, terms of endearment. * Deepfake Comparison: Intent difference. * *Expansion Points:* Elaborate on the emotional aspect of grief mentioned in the intro. Describe the technical process slightly more descriptively. Expand on the survey methodology details. Clarify the distinction between the two types of bots. * *HTML Formatting:* Use `

` for main sections, `

` for subsections, `

` for paragraphs, `

` for quotes. Ensure no markdown code blocks wrap the final output. 5. **Drafting - Section by Section (Mental or Scratchpad):** * *Intro:* Start with Manning's sister. He realized memorializing takes effort. Now he studies AI. * *Concept:* "Generative ghosts" are chatbots trained on digital footprints. * *Research:* Mention the June ACM paper. Brubaker and Manning. Participants shared memories. * *Types:* Explain the "death bot" (simple playback) vs. the advanced version (conversation). Quote Brubaker about Shakespeare/grandfather. * *Companies:* List Séance AI, You, Only Virtual, re;memory. Detail their offerings. * *Pricing:* Re;memory ($24), Séance AI ($19.99). * *Preferences:* First-person preference. Negative reaction to wrong nicknames. * *Deepfakes:* Brubaker's quote on intent. 6. **Refining for Constraints:** * *No 8+ consecutive words from source:* I need to paraphrase carefully. * Source: "It took years of bake sales and 5Ks to raise money to honor her memory in a way that was meaningful to us." * Rewrite: "Through numerous bake sales and charity runs over several years, the family accumulated funds to celebrate her life meaningfully." * *Word Count Check:* I will write expansively to hit the 600-word mark. 7. **Writing the Content (Iterative expansion):** * *Headline:* Needs to be relevant but not necessarily the exact same title, though the prompt says "Rewrite the following article". I'll create a suitable HTML structure. * *Body:* * Jack Manning’s journey began over a decade ago when his sister passed away. The process of creating a lasting tribute required significant dedication. His family organized countless events, including bake sales and five-kilometer runs, to gather financial support for a project that would honor her legacy. Manning noted that witnessing the sheer volume of effort needed to build a meaningful memorial sparked an idea. He wondered if modern technology could streamline this emotional labor. * Today, Manning, who is pursuing a doctorate in information science at the University of Colorado Boulder, explores how large language models facilitate this connection. These tools allow families to interact with digital simulations of those who have died. Often referred to as "generative ghosts," these chatbots utilize a wealth of personal data. This includes social media updates, email correspondence, video clips, audio recordings, and photographs. By analyzing these inputs, the AI constructs a personality that mimics the deceased. * According to Manning, interest in this niche is expanding rapidly. He observes a clear intersection between artificial intelligence and the grieving process. Several emerging startups have entered this space, offering various solutions. Companies such as Séance AI, You, Only Virtual, and re;memory provide platforms for users to build lifelike representations of their relatives. Re;memory, for instance, enables customers to generate avatars using visual and auditory records. Their platform promises to help users find comfort by expressing emotions to a digital presence that bridges past and present. * In a study published in June within the Association for Computing Machinery journal, Manning and his colleague Jed Brubaker examined how people respond to these AI constructs. Brubaker, an associate professor specializing in socio-technical systems, led the research alongside Manning. They asked participants to complete a brief survey regarding positive recollections of a lost family member. The subjects discussed their upbringing and fundamental character traits. The researchers noted that participants were intrigued by the capability of large language models to synthesize coherent responses from limited data points. * Manning identifies two primary categories of these digital entities. The simpler variant, often called a "death bot," functions primarily as a playback device. It repeats exact phrases recorded by the deceased but lacks the nuance to simulate natural conversation flow. Brubaker explains that even a basic ChatGPT account can offer a decent approximation. Users can instruct the model to adopt a specific persona, similar to asking it to speak like Shakespeare, but instead providing details about their grandfather’s behavior. * More advanced generative ghosts surpass simple repetition. They recreate the unique voice and communication style of the departed, allowing for dynamic interaction. These systems can answer questions that the original person never addressed during their lifetime. Manning highlights that these models essentially speak on behalf of the deceased, filling in conversational gaps. * Pricing structures differ among providers. Re;memory offers a subscription plan costing twenty-four dollars monthly, which permits the creation of three distinct avatars. Meanwhile, Séance AI charges nineteen dollars and ninety-nine cents per month for animated images capable of smiling and nodding while speaking in the loved one’s voice. * During the study, participants showed a strong preference for first-person interactions. They felt more connected when the chatbot spoke directly as the deceased rather than describing them in the third person. However, accuracy mattered. If the bot used a nickname or term of endearment that the real person rarely used, users preferred to terminate the conversation. * While these digital avatars resemble deepfakes, there is a crucial distinction. Deepfakes are typically designed to mislead audiences by fabricating events or statements. Brubaker emphasizes that the goal of generative ghosts is fundamentally different. Their purpose is not deception but rather connection and remembrance. 8. **Review and Expand for Word Count:** * Current draft looks solid but might be close to 550 words. I need to add a bit more descriptive fluff around the facts without adding false info. * *Addition:* Expand on the "bridge to cherished moments" concept from Re;memory. Expand on the "simple survey" methodology. Add a sentence about the emotional weight of seeing/hearing parents in photos vs imagining them. * *Check Quotes:* Ensure quotes are preserved accurately in `

`. * Quote 1: Manning on effort ("It took years..."). * Quote 2: Manning on growth ("It is definitely a growing sector..."). * Quote 3: Re;memory website ("By allowing you to interact..."). * Quote 4: Manning on survey ("Participants filled out..."). * Quote 5: Brubaker on representation ("You can get a reasonable..."). * Quote 6: Manning on ghosts ("They are capable of saying things..."). * Quote 7: Brubaker on deepfakes ("The fundamental premise..."). * *Wait, I need to make sure I don't copy 8+ consecutive words.* * Source: "It took years of bake sales and 5Ks to raise money to honor her memory in a way that was meaningful to us." * My draft: "Through numerous bake sales and five-kilometer runs over several years, the family accumulated funds to celebrate her life meaningfully." (Good) * Source: "It is definitely a growing sector. We're seeing growth in interest in how AI and grief intertwine," * My draft: "According to Manning, interest in this niche is expanding rapidly. He observes a clear intersection between artificial intelligence and the grieving process." (Good) * Source: "By allowing you to interact with a lifelike digital avatar of your loved one, you can find solace in expressing your love and forgiveness, creating a bridge to the cherished moments you hold dear," * My draft: "Their platform promises to help users find comfort by expressing emotions to a digital presence that bridges past and present." (Need to check if I keep the quote intact or paraphrase. The rule says "Preserve direct quotes using

". So I must use the exact quote in the blockquote tag. I need to make sure the surrounding text doesn't copy 8+ words either.) * Let's check the quote text itself against the 8-word rule. Usually, the rule applies to the rewritten text, but to be safe, I will ensure the quotes are embedded naturally. The rule says "Do NOT copy sentences verbatim; avoid long phrases (no 8+ consecutive words)". This usually applies to the narrative text. I will keep the quotes as they are since they are direct quotes. * Actually, to be strictly compliant with "Do NOT copy sentences verbatim", I should ensure that even within the flow, I am not just pasting chunks. But quotes are exceptions. I will place quotes in `

` tags. * I need to make sure the total word count is > 600. I will expand the analysis of the deepfake comparison and the user experience section. 9. **Final Polish & HTML Construction:** * Add `

` and `

` tags. * Ensure `

` is used for all direct quotes. * Check for any markdown artifacts (like `**bold**`). Remove them. * Verify word count. *Self-Correction on Word Count:* I need to be careful. I will write longer sentences and add transitional phrases to ensure I cross the 600-word threshold comfortably. I will elaborate on the implications of the "first person" preference and the specific mechanics of the "death bot" vs "generative ghost". *Plan:* 1. Intro: Manning's backstory + definition of generative ghosts. 2. Research: The ACM paper details + participant behavior. 3. Types: Death bot vs Generative ghost + Brubaker quote. 4. Market: Companies + Pricing details. 5. UX: First person preference + Terms of endearment issue. 6. Deepfakes: Comparison + Brubaker quote. 7. Conclusion: Summary of intent. *Let's write.* (Writing process involves ensuring no 8-word strings match the source exactly in the narrative parts. I will paraphrase heavily.) *Source Check:* "Jack Manning knows firsthand the emotional and practical challenge of memorializing a loved one in a way that feels appropriate." *Rewrite:* Jack Manning understands intimately the emotional